LinkedIn for Business: Build Your Network, Visibility & Opportunities
Date: 9/11/26
Time: 12:00PM -1:00 PM
LinkedIn is more than an online résumé. It’s a powerful platform for building credibility, making meaningful connections, and creating new opportunities for your business.
In this practical workshop, you’ll learn how to use LinkedIn more intentionally to strengthen your professional presence, grow your network, and increase visibility for you and your business. We’ll cover the elements of an effective profile, what to post, how to engage without spending hours on the platform, and how to turn connections into real relationships and opportunities.
In this class, you’ll learn how to:
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Optimize your LinkedIn profile to clearly communicate who you are and what you do
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Build a network that supports your business goals
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Create content that demonstrates expertise and builds credibility
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Increase visibility through strategic engagement
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Connect with potential customers, partners, referral sources, and collaborators
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Use LinkedIn without feeling like you have to constantly post or “sell yourself”
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Create a simple LinkedIn strategy you can realistically maintain
Whether you're new to LinkedIn or have had a profile for years but aren't sure what to do with it, you'll leave with practical steps you can start using immediately to make LinkedIn work harder for your business.